I usually get asked this question often; why do I need SEO? Will it increase my sales? How much will sales increase? How much revenue SEO can generate? If you are thinking of SEO or if you already have an SEO consultant working for you, you need to read this article.
Of course, you must have the website to take advantage of search engine optimization. If you have a website, can you make any revenue from a website? If your business has the website but your primary customer does not purchase from the website, that means you are losing the big advantage of the internet.
If you wish to sell your product or services to millions of users searching on Google, Bing, and Yahoo, you must utilize search engine optimization. Internet usage will continue to grow as the world migrates online. If you want access to the mass market of Internet users searching for your products and services through your website. searching on for product or services to end up on your website, you need a good SEO consultant.
Now for the 2nd question which is little more complicated; how much revenue or sales, your business can get from SEO.
First of all, let us make it very clear SEO is not a magic trick; if you hire a good SEO consultant, it will take him time to get you a response. Google says you must give 4 months to the year to SEO consultant to improve your website ranking.
As we are talking about ROI (Return on investment from SEO) I would also like to add that search engine optimization just do not mean improving ranking in search engine, a good SEO consultant will improve overall performance of your website, for example, making sure your website is mobile-friendly, working with developer and designer to make sure it is free of errors.
A good SEO consultant will improve the whole website ensuring it is the mobile friendly website, has good navigation; improve the content and building a great brand. Before you hire a search engine optimization consultant, you must try to find out how much your SEO consultant knows or is willing to learn about your business. Your SEO consultant must be aware of your business model, customer base, and even your competition Digital Agency.
Now back to ROI, compare investment of SEO with other forms of traditional advertisements you are using; what is the target audience of traditional advertisements. SEO costs less than advertising with TV, Radio, News Papers or Flyers, but as more and more users are searching for products and services online, ROI from search engine optimization is very high as compared to the traditional form of advertisement.
If you are looking for best SEO services or consultancy in Calgary or anywhere in Canada, give us a call to discuss how we can help you. We guarantee results; you will see the difference in 60 days. Best SEO company in Calgary.